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Gundlach Bundschu Tasting Room Manager

Vineburg Wine Company
Full-time
On-site
Sonoma, California, United States
$80,000 - $90,000 USD yearly

Join Our Team as the Tasting Room Manager at Gundlach Bundschu!

Are you ready to lead the way in creating unforgettable experiences? We're on the hunt for a passionate and dynamic Tasting Room Manager to join the Gundlach Bundschu family! This is your chance to be a part of this important legacy, in a pivotal role that blends hospitality, sales, and team leadershipβ€”all while fostering a warm and welcoming environment for our guests.

What You’ll Do:

  • Lead & Inspire:
    Β You’ll be the heartbeat of our tasting room, motivating a team of 50 employees to deliver top-notch service and create lasting memories for our guests, while spearheading seasonal recruitment, interviewing & onboarding. With your guidance, our team will thrive in an inclusive culture focused on exceptional customer experiences.
  • Engage Guests:
    Β As the face of our winery, you’ll ensure every visitor feels special and valued. You’ll gather customer feedback and enhance our offerings, keeping the tasting room vibe in sync with our winery’s spirit.
  • Drive Sales:
    Β Let your creativity shine as you drive revenue through innovative guest experiences! You’ll track performance metrics and coach your team to hit sales & club signup targets, all while collaborating with the Events Manager to make our tasting room events unforgettable.
  • Strategize & Execute:
    Β Partnering with our Senior Retail Operations Manager, you’ll help craft and implement strategic initiatives that elevate our wine presentation and enhance overall guest satisfaction. From public events to concerts, you’ll play a key role in boosting traffic and revenue.

What You’ll Need:

  • Experience: 2+ years in a managerial role in a high-volume retail or hospitality environment (wine or food industry experience is a plus!).
  • Leadership Skills: You’re a natural motivator with a knack for inspiring diverse teams.
  • Communication: Excellent interpersonal skills and a passion for customer service are a must.
  • Sales Savvy: Proven ability to drive sales and hit performance goals.
  • Wine Knowledge: Familiarity with the wine industry is essential; WEST or Sommelier Certification is highly preferred.
  • POS System Proficiency: Demonstrates a high level of coachability and problem-solving aptitude with technology.Β 

Physical Requirements:
This role involves standing, bending, and the ability to lift up to 40 lbs. You should be comfortable coordinating multiple tasks and communicating clearly in English. Some travel between locations may be required.

About Us:
Since 1858, Bundschu Company has believed that quality wine and exceptional experiences go hand in hand. We’re proud of our rich heritage and our portfolio of unique wineries, including Gundlach Bundschu and Abbot's Passage. We’re committed to innovation, sustainability, and cultivating the next generation of diverse leaders in the industry.

At Bundschu Co., we create a workplace that inspires growth and offers an enriching lifestyle for everyone involved. We value diversity and integrity, and we’re seeking hard-working, smart-thinking, and collaborative individuals who are ready to make a difference.

Ready to Make an Impact?
If you’re excited to bring your passion for hospitality and sales to our tasting room, we’d love to hear from you! Apply now and be part of our legacy at Gundlach Bundschu!

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Salary Range:Β 

$80,000 to $90,000, which includes base salary plus $5,000 commission potential